Since a digital marketer, you would have to identify the ways to engage the right audience to build traffic and to boost conversions. Especially, once you started generating content, focus on brand awareness and engagement to drive traffic.
Finally, I started to focus on the top 2 social platforms (Twitter and Instagram) to promote content. Unfortunately, It doesn’t help me to drive traffic or to create brand awareness.
Stepping up to focus on traffic build to the website. However, there are so many marketing strategies and here you find the most important one to reach potential customers easily by the way of social media marketing.
Social media is a serious marketing tool and it doesn’t end by sharing a post or niche content, everything you need to know is to increase engagement and to get more likes and followers.
How can you stand out from the crowd? It’s important to know when the highest percentage of your audience is eavesdropping on your social media network. If you’re not posting on the right time or day, your post may not be noticed. As well-timed post can lead to more likes, followers, shares, engagement, and click-through.
Have you ever wondered when you should post on social media?
It should come as no surprise, every social media account has unique features and timing updates across various industries.
That’s why in this article have spotted specific times to post on various social media platforms and also the industry-based best time to post on a social media platform(Facebook, Twitter, Linkedin and Instagram).
Time to post on Facebook:
Finding a great time to post on Facebook can massively help to improve followers, audience, and likes.
But knowing the best time to do organic post, can be more challenge.
Ready to jump?
Best Day for brands to post on Facebook is WEDNESDAY (10 AM – 11 AM). Wednesday has a slightly higher engagement rate compared to other days.
The safest time to post on weekdays (Tuesday – Saturday) is 10 AM – 3 PM and Best to post on ANY DAY is 8 PM – 9 PM. Evening and early morning posting have the least engagement in all weekdays.
The worst time to post on Facebook is 2 AM – 6 AM.
Best time to post photos is 10 AM – 11 AM & 3 PM – 4 PM and the worst time is 6 PM – 8 AM.
Best time to post a video is 9 AM – 1 PM and the Worst time is 2 PM – 3 PM and after 10 PM.
Industry based Best Time to Post on Facebook:
B2B Business – 9 AM – 10 AM & 12 PM – 1 PM & 4 PM – 5PM
Software Business – 9 AM, 3 PM & 5 PM
Healthcare Business – 6 AM – 7 AM, 9 AM & 11 AM – 12 PM
Media Companies – 7 AM, 11 AM & 6 PM
Colleges – 8 AM, 12 PM & 3 PM
Be sure to experiment and measure results and adjust your posting schedule based on your audience reach.
Time to post on Twitter:
Do you wanna get more twitter engagement?
The answer is probably yes! Twitter is the best platform for marketers to connect with a wide audience.
Do you think about posting timing to bring more engagement? Here we help to figure out the best times to post on twitter to get maximum engagement to grow your brand.
Best day to post on twitter is WEDNESDAY (Helps for most engagement)
Good times to tweet is 8 AM – 10 AM and 6 PM – 10 PM
To get maximize tweets and click-through, the aim noon or 3 PM.
Sunday is one of the least engagement day.
Industry based best time to post on Twitter:
B2B Business – 8 AM – 10 AM & 7 PM – 9 PM
Software Business – 10 AM, 2PM & 6 PM
Healthcare Business – 9 AM & 6 PM
Media Companies – 6 AM – 7 AM, 11 AM, 7 PM – 8 PM & 10 PM
Education – 8 AM, 5 PM, 7 PM & 9 PM
Time to post on Linkedin:
Linkedin is a professional network, so posting during working hours make more engagement. Just like other social platforms attracting a target audience on LinkedIn requires you to compelling niche content. But if don’t you post on perfect time your post may not see your updates.
Let us figure out the optimal day and time to post for your specific audience.
Best day to post on LinkedIn is WEDNESDAY (3 PM and 5 PM) and other days on higher engagement are Tuesday and Thursday.
Other higher engagement timing to post update are 8 AM – 10 AM
Worst to post on LinkedIn is MONDAY (Very low engagement).
Industry-based best time to post on Linkedin:
B2B Business – 10 AM – 12 PM & 6 PM
Software Business – 9 AM, 11 AM – 12 PM & 5 PM – 6 PM
Healthcare Business – 10 AM, 12 PM – 2 PM
Media Companies – 8 AM
Education – 10 AM
Time to post on Instagram:
Instagram is meant for mobile, Ideal place to generate the most engagement on the social platform.
Best day to post on Instagram is WEDNESDAY (High level of engagement) – 3 PM
The safest time to post on Instagram is 9 AM – 6 PM (Tuesday – Friday)
Best time to post is 10 AM & 10 PM
Most consistent engagement on weekdays from 12 PM – 5 PM
The worst day to post an update on Instagram is Sunday (Least engagement day)
Industry based best time to post on Instagram:
B2B Business – 8 AM, 12 PM – 1 PM & 8 PM – 9 PM
Software Business – 11 AM, 1 PM and 5 PM
Healthcare Business – 10 AM & 2 PM
Media companies – 9 AM, 12 PM & 3 PM
Education – 5 PM – 6 PM
Conclusion:
Remember to monitor your social media engagement regularly, by analyzing your social platform data helps to find the best to post on Facebook, Twitter, Instagram, & Linkedin. Each social media platform has various algorithms so you need to stay top on this. So never stop experimenting and testing on your brands, every brand may differ with their set of audiences. Do post updates on lower engagement days you might not reach higher engagement or followers but it helps to keep profile active and might able to reach an audience who would have missed out on.
Takeaway – Growing your social media audience may not happen overnight, but with the above tips on the best day and time to post an update. That’s the only way to know your industry posting best timings for better engagement and conversions.
Happy posting!!!!!
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